by Mariya Yao | Mar 5, 2018 | Computer Vision, Creativity, Deep Learning, Marketing, NLP
Marketing success depends on many factors. You need accurate consumer research to build your branding strategy, engaging content to delight your audience, a firm grasp of behavioral economics, and a near mystical ability to intuit how people will weigh your message...
by Mariya Yao | Feb 12, 2018 | Data Science, Marketing
Data is a human invention. Humans define the phenomenon that they want to measure, design systems to collect data about it, clean and pre-process it before analysis, and finally choose how to interpret the results. Even with the same dataset, two people can form...
by Mariya Yao | Oct 3, 2017 | Creativity, Deep Learning, Marketing, NLP
Top-tier branding agencies can run you $50,000 or more for a project. For bootstrapped entrepreneurs looking for a new name, tagline, and logo for your startups, this pricing can seem nuts. Naming is also a rather contentious affair, requiring you to balance...
